October
08
Tags
MOZART 100 ULTRATRAIL: ACQUIRED BY IRONMAN GROUP
.
The Ironman Group expands Trail Running portfolio with acquisition of Mozart 100 race in Austria. The IRONMAN Group announced it has acquired the Mozart 100 trail running event, held annually in the Austrian city of Salzburg, birthplace of the world-renowned Austrian composer and the event’s namesake. It is the first major trail-running event in Europe owned by The IRONMAN Group and the first outside Oceania, adding to Ultra-Trail Australia and the Tarawera Ultra Marathon in New Zealand according to the Press Release, even though it was announced the Andorra Multisport Festival recently.
.
.
___________________________
.
MOZART 100 ULTRATRAIL: ACQUIRED BY IRONMAN GROUP
.
IRONMAN, a Wanda Sports Holdings Company, has announced the acquisition of Mozart 100, as per the organization says, with a vocation of “friendly”. A date that never seeks to be the toughest, nor the loudest, nor… he just wants each runner to feel welcome, have a place to eat/drink and run with guarantees before, during and after the bib. And along the way, offering a unique opportunity to visit Salzburg and the entire Alpine region of glacial lakes, peaks and mountain refuges that surround it.
“We are excited to welcome Josef Mayerhofer and his team to The IRONMAN Group,” said Stefan Petschnig, Managing Director for The IRONMAN Group in Europe, Middle East & Africa. “Over the past nine years they have firmly put trail running on the European map. Going forward, Josef and our new colleagues will be an integral part of our trail running strategy in Europe and around the world.”
First held in 2012 with a humble 250 participants, Mozart 100 has quickly become a centerpiece of the Ultra-Trail World Tour. Today, more than 1600 athletes from 70 countries participate across 6 single and 3 team events. Distances range from the 9km Mozart city trail (5.5 miles) to the event’s ultimate test, the 108km (67 miles) long Mozart 100 race.
.
The next Mozart 100 event will take place on June 19, 2021. “Creating and growing Mozart 100 was a true team effort and I would like to extend my sincere gratitude to my colleague Claudia Kolussi and our race director Sepp Gruber who both pour their hearts and souls into this events year after year. I would also like to thank all of our partners and our host region for taking great care of us. Most importantly, we all want to say thank you to the athletes who have supported for the past eight editions of the event. Together, we are ready to take the next step and grow the event further as part of The IRONMAN Group,” added Josef Mayerhofer, the event’s founder and managing director.
TRAILRUNNINGSPAIN.COM AND CARRERASDEMONTANA.COM has attended the latest editions of the event, hope to see next edition with the acquisition from IRONMAN Group.
.
___________________________
.
MORE ON TRAIL RUNNING: TOP RACES, RUNNERS, GEAR AND MORE.
- Our best trail running reviews for selected gear.
- Our video collection with runners interviews, races and more.
- Carrerasdemontana.com offers the best trail info in spanish, since 2007.
________________________________
Info by Abel de Frutos for Trailrunningspain
